“If a picture is worth 1,000 words, a prototype is worth 1,000 meetings.” – Tom and David Kelley, IDEO. Before you release any product on the market, you want it to be pixel-perfect and ensure that it solves the user’s problem exactly as intended. This is where a...
The benefits of meditation are many. From increased focus to stress and anxiety relief, it is a definite route to self-care. It was a great opportunity for us when we worked on a guided meditation app called Black Lotus. About Black Lotus Founded by Om Swami, a monk,...
You can’t ignore UX while developing a software product or a website. In fact, astudy from IBM states that every $1 invested in UX brings $100 in return, which brings the ROI to a whopping 1,000 percent. That, is the power of user experience, which can leverage...
There’s an overwhelming number of blogs on the internet as of 2021. Five hundred seventy million and more, in case you wondered. And about 77% of the internet users regularly read blog posts. Blogs are central to a website’s success. They draw traffic and are crucial...
In the last few years, Lead generation methods have witnessed a significant change, given that sales and marketing strategies have become digital. However, even after so many shifts, the efficiency of contact pages for lead generation is still beyond doubt. Find out...
Defining complex applications is a challenge in itself, particularly because the term ‘complex’ is vague. What could be a complex app to develop and manage for one team could be relatively simpler for another. But that said, there certainly are a few indicators. For...
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