80% of all web apps in the world do not evoke user interest because design is a science too often treated as an art. Creating an app is science and psychology combined with design.
The right web app design creates emotional connections when it follows human empathy. It drives exponential customer engagement by creating a positive impression and reducing support costs.
Reducing effort and improving output is a constant challenge for thriving businesses. Helping companies plug revenue leakages and thus impact profitability is the main objective of enterprise applications.
To ensure smooth work-flow with security and reliability, we design applications that capture, process, and deliver assets associated with the operations.
80% of web apps do not evoke user interest, because creating a web application is a science with a focus on user engagement at its core.
While modernizing web apps, we focus on business objectives and user intent.
- Find out the critical challenges users face while using the app.
- How can we maximize the user’s experience?
- Define app success metrics.
WebMobileEnterprise B2B app
Web app design services
Web app strategy
Web app design
Front-end UI integration
Minimum Viable Product (MVP)
We fuse web app design and development skills to help leading companies create web apps that change the world.
India’s leading electric mobility and clean energy company challenged us to bring mass adoption of electric vehicles.
Reimagine the future of urban transportation
- App design
- Installation design
- Website design and dev
Get Things Done tasked us to build a product that would increase productivity by 10x.
Accelerating Human Productivity
- Android app
- iOS app
- Product strategy
- Product/Market fit
- UX design and dev
- Web App
Our web app design process
- Design thinking
- Web app vision and strategy
- Web app research
- User analysis
- Testing and Validation
Design is an experience, and design thinking is how you create that experience. We apply a human-centered approach to digital innovation that integrates people’s needs, the possibilities of technology, and business requirements for success.
It is an iterative process in which we seek to understand the user and their challenges and redefine problems in an attempt to identify alternative strategies and solutions.
Interactive workshop EmpathizeDefineIdeatePrototypeTest
Web app vision and strategy
Having built apps for startups, emerging and enterprises, we help our customers create boundaries that help them stay focused when crafting their web app.
Web app strategy is the combination of a vision and achievable goals that work together to direct the team towards the desired outcome: the ultimate user experience.
Value propositionSuccess criteriaProject kickoff
Web app research
Understanding customer needs is essential to tailoring a web app. Are our decisions coming from an informed position, and are we measuring what matters?
- Are there similar web apps on the market?
- Why is a particular web app working or failing?
- What has been tried, and what has never been attempted?
We choose from a range of methods so that our research is well-rounded.
User researchOnline surveysContextual inquiryMarket researchCompetitor analysis
A great web app experience starts with a good understanding of the users and not just who they are. We dive deeper into their motivations, fears, mental model, and behavior.
User modeling and analysis is the ultimate reality check on whether or not people will be excited about your web app. The goal is to understand their struggles, know the details of circumstance and context, and gauge their reactions to the current web app.
Personas Empathy maps
Ideation is often the most exciting stage in web app design. The aim is to generate a large number of ideas and cut them down into the best, based on the most practical or innovative ones to inspire new and better design and products.
During this phase, it is critical to not only generate ideas but also to confirm that the most crucial design assumptions are valid.
User journey maps User storiesInformation architectureWireframes Validate ideas
Creating a web app is a science and psychology combined with design. Eighty percent of all web apps in the world do not evoke user interest because design is a science but too often treated as an art.
We believe art is personal, and design is GLOBAL. We follow our unique design philosophy to create successful designs.
Mood boardBrandingStyle guideUI UX designPrototypingDesign handoff
Testing and validation
The testing and validation phase helps our team ensure that the design concept works as intended. Determining whether a web app satisfies the client’s needs and meets user goals is crucial.
Usually, the validation phase starts when the high-fidelity design is fleshed out. Similar to the web app research phase, this phase also varies between projects.
Usability testingReview metricsTrack usageA/B testingAnalytics
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