Services/UI UX Design/Web App Design

Web App Design Services

Today’s consumers expect a delightful web app that is intuitive, easy to use, fast and has fewer but better features.


80% of all web apps in the world do not evoke user interest because design is a science too often treated as an art. Creating an app is science and psychology combined with design.

The right web app design creates emotional connections when it follows human empathy. It drives exponential customer engagement by creating a positive impression and reducing support costs.


Reducing effort and improving output is a constant challenge for thriving businesses. Helping companies plug revenue leakages and thus impact profitability is the main objective of enterprise applications.

To ensure smooth work-flow with security and reliability, we design applications that capture, process, and deliver assets associated with the operations.

CRMDashboardCMSCustomer supportBCPBICollaboration


80% of web apps do not evoke user interest, because creating a web application is a science with a focus on user engagement at its core.

While modernizing web apps, we focus on business objectives and user intent.

  • Find out the critical challenges users face while using the app.
  • How can we maximize the user’s experience?
  • Define app success metrics.

WebMobileEnterprise B2B app

Web app design services

Web app strategy


Web app design

Front-end UI integration

Minimum Viable Product (MVP)

Usability testing

Case studies

We fuse web app design and development skills to help leading companies create web apps that change the world.

India’s leading electric mobility and clean energy company challenged us to bring mass adoption of electric vehicles.

Read case study

Reimagine the future of urban transportation
  • App design
  • Installation design
  • Website design and dev

Get Things Done tasked us to build a product that would increase productivity by 10x.

Read case study

Accelerating Human Productivity
  • Android app
  • iOS app
  • Product strategy
  • Product/Market fit
  • UX design and dev
  • Web App

See how we have solved complex business problems for over 300+ global companies.

Our web app design process

Design thinking

Design is an experience, and design thinking is how you create that experience. We apply a human-centered approach to digital innovation that integrates people’s needs, the possibilities of technology, and business requirements for success.

It is an iterative process in which we seek to understand the user and their challenges and redefine problems in an attempt to identify alternative strategies and solutions.

Interactive workshop EmpathizeDefineIdeatePrototypeTest

Web app vision and strategy

Having built apps for startups, emerging and enterprises, we help our customers create boundaries that help them stay focused when crafting their web app.

Web app strategy is the combination of a vision and achievable goals that work together to direct the team towards the desired outcome: the ultimate user experience.

Value propositionSuccess criteriaProject kickoff

Web app research

Understanding customer needs is essential to tailoring a web app. Are our decisions coming from an informed position, and are we measuring what matters?

  • Are there similar web apps on the market?
  • Why is a particular web app working or failing?
  • What has been tried, and what has never been attempted?

We choose from a range of methods so that our research is well-rounded.

User researchOnline surveysContextual inquiryMarket researchCompetitor analysis

User analysis

A great web app experience starts with a good understanding of the users and not just who they are. We dive deeper into their motivations, fears, mental model, and behavior.

User modeling and analysis is the ultimate reality check on whether or not people will be excited about your web app. The goal is to understand their struggles, know the details of circumstance and context, and gauge their reactions to the current web app.

Personas Empathy maps


Ideation is often the most exciting stage in web app design. The aim is to generate a large number of ideas and cut them down into the best, based on the most practical or innovative ones to inspire new and better design and products.

During this phase, it is critical to not only generate ideas but also to confirm that the most crucial design assumptions are valid.

User journey maps User storiesInformation architectureWireframes Validate ideas


Creating a web app is a science and psychology combined with design. Eighty percent of all web apps in the world do not evoke user interest because design is a science but too often treated as an art.

We believe art is personal, and design is GLOBAL. We follow our unique design philosophy to create successful designs.

Mood boardBrandingStyle guideUI UX designPrototypingDesign handoff

Testing and validation

The testing and validation phase helps our team ensure that the design concept works as intended. Determining whether a web app satisfies the client’s needs and meets user goals is crucial.

Usually, the validation phase starts when the high-fidelity design is fleshed out. Similar to the web app research phase, this phase also varies between projects.

Usability testingReview metricsTrack usageA/B testingAnalytics


What methodology do you use to build a responsive website?

Our website design company combines the best of Agile and Behavior Driven Development to deliver the project.

Will you take care of usability, functional and browser compatibility testing of the website?

Yes, we will. These are the core of our website design services unit testing and quality engineering processes.

Want to create a best in class web app design?

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