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  • The ask

    Mindtree leadership shared their vision to reimagine their digital presence and brand visibility.

    • Mindtree leadership shared their vision with Pepper Square to increase their revenue from $340 million to $1 billion.
    • We were asked to reimagine the brand positioning, user experience, a content management system and a secure hosting with creating leads using SEO, SEM, Social Media, and other digital marketing techniques.

    Our solution

    Create an online presence that would increase Visibility, Proximity, and Loyalty with Mindtree prospects, clients, partners, investors, and employees.

    Set up an 18 member dedicated team of digital experts and managed the project end to end.

    Established a strong digital marketing strategy with a multilingual responsive website, microsites, robust Content Management System, digital marketing campaigns, marketing automation integration and secure infrastructure.

    Designed and developed 40+ microsites to increase traffic and lead generation.

    Supported teams from 5 countries.

    High brand equity and lead generation.

    Adequate earned and paid social media marketing.

    Improving visibility and proximity with prospects and clients.

    Services offered

    End to End website ownership

    Website design

    Web app development

    CMS, Digital Marketing

    Campaign management

    Social Media Marketing

    Exceptional UI UX design to create happy experiences.

    We take a creative, collaborative, and innovative pathway to problem-solve and deliver exceptional results for customers across industry verticals.

    Hear from our client

    Subroto Bagchi

    Co-Founder, Ex-Chairman, Mindtree

    I believe Pepper Square is an unusually talented group of people. They see things differently. They are passionate about their work. At Mindtree, we have been lucky in engaging with them in creating our digital presence.

    The Value Delivered

    $25 million worth of leads generated in 5 years.

    Site traffic increased from 52k to 250k a month.

    Alexa rank went up from 120k to 52k.

    Mindtree.com had the fastest loading time of any
    IT sites in India with 0.8 seconds.

    The delivery efficiency increased
    by 30% (compared to previous agencies).

    Most popular IT company blog with
    40 Mindtree leaders contributing.

    Social stats: LinkedIn – 19k to 88k,
    Twitter – 1.8k to 6k, Facebook – 0 to 4.6k

    Awarded the digital partner of choice.

    Tools and Technologies