Challenge

Wipro´s website needed to find a simpler way to present its services without clutter, integrate social media, focusing on the needs of its clients, who are some of the world´s largest IT buyers. The strategic shift in its web presence was required so as to keep the company aligned with developments in interactive and proactive digital communication.

Solution

Reduce the number of pages on the site by 55 per cent and integrate the data on services in a manner that drives a decision. To present Wipro´s simplified focus, the home page was redesigned to have thought-provoking themes, reflecting values and propositions germane to the company. A major portion of the site is updated using a custom build content management system. Inquiries on the website were integrated with the Lead Management System and MSCRM.

Outcome

The Wipro website created a landmark in design for a technology company, winning two global awards within the first quarter of launch and reflecting Wipro´s ethos of innovation and thought. The site draws and funnels an exceptional number of business inquiries due to its new platform. The lead management system makes it possible to track ROI for
Wipro´s online investment.

Challenge

To create a site that reflects the excitement of a nascent sport ­ mountain biking ­ in India and ensure that an awareness was created for the tour globally.

Solution

A focused site with a single image to reflect mountain biking was created. The design was a reflection of the extreme sport. Using detailed, easy-to-understand content, the highlights of the event were communicated.

Outcome

The Tour of Nilgiris got 350 registrations for the 70 slots it had within a month of launch. TI Cycles, India´s largest cycle manufacturer, with brands like BSA, Bianchi and Cannondale, came on board as a sponsor of the event. Within three months of launch, traffic to the site had grown with a global Alexa rank of 89,131, on 3 November, 2009.

Challenge

With many m-commerce platforms in India, the client needed to position themselves as amongst the top 3 providers in India. The client was looking for an agency that is a full service interactive firm which can offer positioning ideas, online marketing strategy, mobile application user interface, map user expectations with an experience study. The focus was to create brand visibility and increase subscribers through online and mobile channels.

Solution

The task began with creating a detailed usability study and defining the user expectations and then improving the visual identity and positioning for the brand, redefining the mobile application user interface, keeping in mind the findings of the study and the entire online and offline communication including strategy, design and partner communications. pepper square served as the sole digital agency for over 3 years.

Outcome

The client had more than 500,000 users and the user base grew at 30,000 users month on month.

Challenge

Wildcraft's impressive offline brand presence had to be leveraged on the Web with an aim to boost online sales. The need to build an integrated Web and social media campaign was felt to address the demand to cash in on India's booming adventure and outdoors community.

Solution

A study of the outdoor community and its needs led to the design of a site that drove purchase decisions by throwing up relevant products to visitors. The ecommerce solution has the ability to quickly add new products, change descriptions, pricing and shipping information.

Outcome

The Wildcraft site has better connected with the needs of the outdoor and adventure community. Its sales went up multi-fold in the first week of launch - better results than Wildcraft had seen through their entire lifecycle off its older site.

Challenge

To create end-to-end communication that immediately connects with the parents of preschool children, helps them appreciate the facilities and understand the variety of programs offered at the Montessori. Additionally, pepper square worked on brand positioning and marketing strategy to increase student admissions.

Solution

The Montessori decided to outsource the work to pepper square who came up with the brand name, tag line, logo, website and designed all the school forms, including application forms, student study material, signage, etc to reflect the school´s approach, facilities and programs in an integrated manner.

Outcome

The project was delivered in less than 15 weeks from start to finish, providing quick delivery without the overheads of supervising and managing the delivery.

Challenge

1. Creation of a futuristic portal with no contemporaries to benchmark against
2. Design of an extremely simple UI but with outstanding functionalities
3. Simplification of technology to a level acceptable to and usable by even first time internet users
4. The decision to share risks associated with new ideas and startup

Outcome

pepper square completed the portal well under the assigned budget and within the scheduled time. A beta version of SEraja was released and went through multiple iterations as it included mobile technologies to capture and distribute events. The site is currently in the Computer Sciences Department of the University of California, Irvine, where it is being developed further.

Objective

	Design an RIA that alerts partner desktops with news updates
	The updates had to support multiple platforms and browsers
	Decrease time in searching and downloading user specific content

Solution

	The client was seeking to automatically alert its partners with information related to their products, services, and news & events.
	We developed a desktop RIA that supported multiple platforms. RIA is a type of Web application that runs independently of browsers, on any operating system and, in many ways, works like a traditional desktop application.
	The RIA was developed using Adobe AIR. We created several categories such as Pricelist, Videos, BP tools and Resources. News was updated frequently to keep the target audience well informed.
	The news alerts would upload information only when users logged in with their email id and password enabling only authenticated users to access specific information.

Impact

	Reduce at least 80% of time taken to gather specific information
	Significant reduction of time taken to download information
	Made Information available on desktop
	Enabled users access information on multiple platforms
	Enabled only authenticated users to access information
	Over 2500 partners across the globe use it today to get real time information on IBM products

Objective

	Create time-bound high impact visuals
	Lure customers to spend on Las Vegas casinos and events
	Increase footfalls in casinos
	Create a buzz around various events organized by casinos
	Sell event tickets

Solution

	Seamless workflow is created for capturing and delivering creative and marketing requirements by using pepper square Global Delivery Model. This enables the client to post requirements round the clock for various events regularly organized in casinos.
	An expert team of designers, visualizors and animation artists creates exciting, livelier and vibrant promos, for ad units and slot machine videos.

Impact

	80% of the event tickets are sold out 1 week in advance
	30% unique visitors going to the casino from online ad banner
	Continuous client engagement for over 3 years
	Sole creative service providers for the client