Dedicated Solutions Center

ProKarma needed a strategic partner with tremendous experience in brand communication, content development and technology know-how, to support their aggressive growth. case study > Seraja - The Event Web is born

Creation of a futuristic portal with no contemporaries to benchmark against. Design of an extremely simple UI but with outstanding functionalities. case study > Establishing a Unique Brand Identity

pepper square was approached to help the client define its total online communication campaign and subsequent support & maintenance activities. case study > Interactive portal application development

pepper square developed a portal application for the client that was in ideation stage. The application involved login options for pastors to post their daily devotionals for their congregation. case study > e-business portal development

pepper square had to collate, restructure and categorize the extensive information available for the portal and integrate this with the UI design. case study >

Dedicated Solutions Center < back to list ProKarma is an end-to-end provider of products, IT and BPO services with a focus on procurement and utility management. Challenge

ProKarma needed a strategic partner with tremendous experience in brand communication, content development and technology know-how, to support their aggressive growth. The solution needed to work across media and geographies to support their marketing initiatives. Solution

pepper square ensured a high level of consistency, which was maintained across all ProKarma communication. From high-end technology prototypes to trade shows and UI designs, pepper square worked to produce creative communication that aligned with their business strategies. Outcome

ProKarma has today grown to become a multi-million dollar company with offices in Sacramento, Portland, Omaha and Hyderabad. pepper square is now a ProKarma strategic partner and has set up a development center in Bangalore, to act as a dedicated offshore facility for all content, design and technology related activities. < back to list

Seraja - The Event Web is born < back to list Conceived as a path-breaker portal, SEraja harnesses Web 2.0 and other experiential computing concepts to allow users a ´near real´ experience of even remote, time-displaced events. pepper square was asked to create the User Interface (UI) for this future-proof event web. Challenge

1.Creation of a futuristic portal with no contemporaries to benchmark against
2.Design of an extremely simple UI but with outstanding functionalities
3.Simplification of technology to a level acceptable to and usable by even first time internet users
4.The decision to share risks associated with new ideas and startup Outcome

pepper square completed the portal well under the assigned budget and within the scheduled time. A beta version of SEraja was released and went through multiple iterations as it included mobile technologies to capture and distribute events. The site is currently in the Computer Sciences Department of the University of California, Irvine, where it is being developed further. < back to list

Establishing a Unique Brand Identity < back to list The client is a fast-emerging software development firm targeting clients across US, Europe and Asia-Pacific. Challenge

pepper square was approached to help the client define its total online communication campaign starting from the development of the company brand name to the creation of marketing collaterals and corporate website, and subsequent support and maintenance activities. Execution

The project was executed on a Build-Operate-Transfer basis, where a dedicated team was put in place drawing resources from the creative, software development and interactive marketing teams. The project involved brand positioning, collateral development, website development and maintenance, and secure environment blog deployment. The website was also optimized for search engines to ensure increased visibility. Benefits

The new brand visibility that Iteamic gained following the development of the website, blog and collaterals resulted in industry recognition and helped build a credible client base. The SEO implementation found Iteamic competitively listed on all major search engines, and support and maintenance for the project resulted in smooth transition. < back to list

Interactive portal application development < back to list The client is one of the largest Christian online publications in the US with over 45,000 subscribers and growing. Challenge

pepper square had to develop a portal application for the client that was still in the ideation stage. The application would involve login options for pastors to post their daily devotionals for their congregation. The concept had to be developed and implemented in the design and development of the application. Third party tools would be involved in the development and the idea had to be expanded across other services. Execution

1. The storyboard and wireframe for the portal were developed with additional community services integrated for the users to choose from.
2. Login for administrators and the pastors to manage and upload devotionals and value added services respectively was created.
3. Tools used: ASP.NET, VB.NET, MS SQL, LISTSERV. Benefits

1. The enhanced features in the portal guaranteed a larger user base for the client.
2. Users had the flexibility in managing the content that was uploaded on the portal.
3. The entire process for delivering online daily devotionals was streamlined for a faster and economical flow. < back to list

e-business portal development < back to list The client is a US-based online reverse auction service provider for merchants, sales representatives, processors and financial institutions. Challenge

pepper square had to collate, restructure and categorize the extensive information available for the portal and integrate this with the UI design. The design and navigation had to be developed for an audience that would not be entirely IT-savvy. The various modules for the portal had to be developed and executed at the same time. The portal UI design had to be scalable to incorporate new business modules in the future. Execution

1. The navigation and flow for various modules in the portal were developed based on the information architecture (IA).
2. The UI design for the portal was developed using HTML, CSS and Java script. Adobe Photoshop was used by the visualizers for UI conceptualization.
3. The HTML integration by pepper square was followed by integration of the UI with the client's application.
4. Basic search engine optimization (SEO) strategy was executed for the portal with provision for developing a search engine marketing (SEM) strategy in the future. Benefits

1. The client received a portal withn enhanced features that made it extremely usable and presentable.
2. The UI was designed to be a scalable model for any future module upgrades. < back to list